Think about it: the viral #MeToo campaign is only five months old, and yet, it is bringing down the rich and powerful the world over!
It started in the United-States — Los Angeles, to be precise — and targeted a single individual, a despicable male who had used and abused of his position of power to act as a predator vis-à-vis female employees, actresses and secretaries alike.
Apart from the offensive and illegal acts, what made producer Harvey Weinstein even more abominable were his typical blunt demeanor and gruff appearance — out of shape to say the least — that contrasted so much with the sheer beauty (and presumed power) of some of his most famous preys.
In French, the #MeToo hashtag was converted into #balancetonporc, which was translated in English with various degrees of literal rendering as “rat on your dirty old man” (BBC), “expose your pig” (The Guardian) or “squeal on your pig” (The Guardian and CNN). In the West, for those who have spent too much time contemplating the Chinese zodiac, a pig or swine does not equate with wealth but rather with muck (scum if you prefer) and the irrepressible disgust it triggers in the one confronted with it. Actually, a swine in English also means “a contemptible person”.
The “Me Too” expression goes back further in time, and is documented as having been coined by social activist Tarana Burke as a rallying campaign on the Myspace social network back in 2006. The original idea was to empower victims of sexual abuse in underprivileged neighborhoods by triggering a movement of empathy, sympathy and ultimately solidarity. “Me too” was a liberating cry to shake isolation and break free from domination. Victims were inspired to get together in order to tilt the balance of power — imaginary or effective — to their advantage and ultimately outplay their tormentors.
The #MeToo 2.0 has proven far more potent, and thanks to the virality of social networks (Twitter this time), the momentum to expose and bring to justice abusers — and not only display empathy for and with the victims — has proven unstoppable.
Closer to us, Steve Wynn, who, in late January this year, was still boasting with confidence about the probable renewal of his casino concession in Macao come 2022 is now forced into an early retirement, and possibly much more severe penalties. First he had to relinquish his executive position with the eponymous group he had founded, and then sell his entire stake in Wynn Resorts Ltd., including 5.3 million shares to his Macao competitor Galaxy Entertainment Group. Very soon the very name of Wynn will only be but a mirage!
Allegations of repeated sexual harassment on his part are now reaching a point where the whole group (the corporation) is being investigated for gross cover up, over decades, of the misdemeanor of its founder. Even a chequebook made thicker by the recent sale of all his shares might not allow Mr Wynn to reach consecutive out of court settlements with all the victims and the ones who are guilty by association.
Just like in the case of Mr Weinstein, Mr Wynn’s downfall is a clear indication that nobody is out of reach. But contrary to October, it is the conventional press — The Wall Street Journal — that brought to the fore the allegations against Mr Wynn, and thus social networks played a very limited role. Good old fact checking by a team of journalists in the United States unraveled the story, and beyond the predator turned scapegoat, it is a whole system that is being exposed. And yet, without the widespread concern and awareness created by the social network campaign starting last year, conventional journalists might not have dedicated so much energy in looking into the matter and their editor might not have deemed such a report front-page material.
We now know that in Hong Kong more than one in ten women working in shops, bars and restaurants admit to having been sexually harassed at work and that one in seven women in the general population acknowledges having experienced sexual violence.
In Macao, the Las Vegas of the East, ignorance is still a bliss!
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